Sonix IV Tweets for Customer Service

Twitter Users Get Immediate Access to Sonix IV's Customer and Technical Service Departments

CHARLESTON, SC October 24, 2009 - Sonix IV Ultrasonics now offers its customers and field service technicians a unique and easy way to access its customer service and technical service departments using the social networking site Twitter. The company's Customer Relationship Management (CRM) system integrates with Twitter to leverage the power of the social networking site and enhance the level of service Sonix IV provides and improve how the company interacts with its customers, service technicians and prospects.

A Twitter user can simply send their tweet @SonixIV and the CRM system automatically routes the inquiry to Sonix IV's call center notifying the department in real-time of the inquiry and allowing instant interaction with customers, sales representatives, and service technicians. Responses to tweets can be simple comments, or tweets that include url links with detailed information from the Sonix IV knowledge base.

Sonix IV's public knowledge base gets expanded by capturing informative and helpful knowledge from the Twitter community of users. Customers can share their experiences about products, sales representatives can share their recommendations for different types of applications, and service technicians can provide their technical solutions via tweets that can be utilized by others when the same or similar scenario occurs.

Sonix IV President Tom Ray says "integrating Twitter with our CRM program allows us to engage with our customers, sales representatives, and service technicians in real-time and share recommendations and solutions about our products, and our technology. Our goal is to be as transparent a company as possible allowing access to the vast knowledge base our company has compiled over the past thirty-seven years so that our customers, associates, and partners can maximize the benefits our products have to offer."

Established in 1972, Sonix IV (http://www.sonixiv.com) (http://www.twitter.com/SonixIV) with headquarters in Charleston, South Carolina is a leading manufacturer of ultrasonic cleaning equipment for industry and professionals world-wide. Ultrasonic cleaning technology provides fast, precision cleaning of parts and assemblies commonly found in manufacturing facilities such as automotive, electronics, semi-conductor, and medical devices -professional services such as dental, medical, veterinary, and optical offices - as well as tattoo establishments, jewelry store and repair shops, dive centers and other sporting segments, government, and weapons cleaning for military, police, and enthusiasts.

Contact:
Tyler Ray
Sales & Marketing
Sonix IV
phone +1 843-554-0240
Tyler.Ray@SonixIV.com